Everything you want to know before booking a call.

AVA is designed to sound professional and natural — not robotic. Most callers will not know the difference, and many will not think to ask. That said, AVA does not claim to be human. If a caller directly asks whether they are speaking with a person, AVA handles that honestly and routes the call or escalates appropriately. What callers consistently experience is a responsive, helpful service that takes their information and gets things moving — which is what matters most.

AVA is built to handle the front office — greeting callers, capturing their information, qualifying them, and booking appointments. She is not designed to answer detailed questions about case law, pricing, or your specific services. When a caller has a question that goes beyond intake, AVA captures their information and flags it for follow-up by your team. You can also configure escalation triggers — specific phrases or situations that automatically route a call to a live person or queue it for urgent callback.

Yes. AVA handles new inquiries, existing client callbacks, appointment confirmations, and general questions. You define the intake questions and call flow during setup, and AVA follows that structure on every call. If your business handles multiple types of calls with different intake needs, we configure separate flows for each scenario during your onboarding.

Multilingual support is on our product roadmap. At launch AVA handles calls in English. If a significant portion of your callers speak another language, mention that during your onboarding call — we will give you an honest picture of where we are and when multilingual support will be available.

No. You keep your existing number. We provision a new number that AVA answers, and you can forward your main business line to that number — or use it as a dedicated line. Your clients continue to call the number they already know. We handle the forwarding setup during onboarding so nothing changes from your clients' perspective.

Most businesses are fully live within 48 hours of completing onboarding. That includes your AVA script written and configured for your industry, your intake questions loaded, your automations turned on, your team accounts set up, and your scheduling link connected. We handle all of it. You do not need to configure anything yourself — you review the setup, approve it, and you are live.

Very little. We need to know your business name, your industry, the types of calls you receive, the questions you want AVA to ask every caller, and your scheduling link for bookings. We will gather all of this during your onboarding call. The only accounts you need to create yourself are VAPI and Twilio — we walk you through both and configure everything once they are set up.

Straightforward changes — updating your business hours, adjusting intake questions, changing your after-hours message — you can make directly from your AVA Settings tab in the dashboard. Deeper changes to AVA's call handling behavior are submitted as adjustment requests through the same tab and our team applies them within two business days. Two adjustments per year are included. Additional adjustments are available for a small fee.

Yes. The platform has two roles — manager and employee. Managers see the full dashboard including all calls, leads, bookings, team activity, and settings. Employees see their own assigned clients, their bookings, their tasks, and team messages. You invite staff from the Staff section of your dashboard and they receive a setup link by email. There is no limit on the number of staff accounts.

No. The dashboard is built for business owners and their teams — not IT professionals. If you can use a smartphone and check your email, you can use the dashboard. The most common actions — reviewing calls, checking bookings, managing your pipeline, sending a follow-up SMS — take one or two clicks. We also offer a 30-minute walkthrough after setup to make sure your team is comfortable before you go fully live.

Yes. The dashboard is fully mobile-responsive and works on any smartphone browser without downloading an app. Your team can check their schedule, update client stages, complete tasks, and post team messages from their phones. A dedicated mobile app is on the roadmap for a future release.

All call records, transcripts, and lead data are retained for as long as your account is active. There is no rolling deletion window. If you need to reference a call from six months ago, it is there. We recommend periodically reviewing older transcripts to keep your dashboard clean, but nothing is automatically removed.

No. Everything is month to month. You are never locked in. If the platform is not working for your business, you cancel and that is the end of it. We believe the service should earn your business every month — not hold it hostage.

Email us at hello@tryalignedimpact.com and we will close your account at the end of your current billing period. Your call history, lead data, and client records remain accessible for 30 days after cancellation so you can export anything you need. After 30 days the account and its data are permanently deleted.

Two small ones. You will need a VAPI account and a Twilio account — both are set up during onboarding. VAPI charges for voice minutes on a per-minute basis. Twilio charges a small monthly fee for your phone number and a few cents per SMS sent. At typical call and SMS volume most businesses spend between 0 and 0 a month across both providers. These are paid directly to VAPI and Twilio — not to us. We do not mark them up.

AVA runs on VAPI infrastructure which maintains high uptime. In the rare event of a service interruption, calls fall through to your existing voicemail or forward as configured. We monitor platform health continuously and communicate any known issues directly to affected accounts. Your call log will always reflect any missed calls so nothing goes unnoticed.

Every dashboard — manager and employee — has a Report an Issue button in the sidebar and a Help and Support button in the bottom right corner. Submitting a report goes directly to our team. For urgent issues, email hello@tryalignedimpact.com with Urgent in the subject line. Early partners have direct access to our team and we respond to high-urgency reports within a few hours.

Your data is stored in Supabase, which uses industry-standard encryption at rest and in transit. Access to your account requires authentication and each business account is completely isolated — no other business can see your data. Call transcripts and client records are only accessible to authenticated users on your account. We do not sell, share, or use your client data for any purpose outside of operating the platform.